Entrevista a Michael Poter publicada per la Harvard Business School el 25 de gener de 2007
Va se publicada per primera vegada el 12 d’octubre de 1999, peròel seu contingut segueix sent de gran interès i actualitat
Jim Aisner of HBS spoke with Professor Porter in his office on the HBS campus.
Aisner: Why did you decide to put together this collection of articles?
Porter: In retrospect, my work divides into three major areas. The first has to do with how firms compete in industries and gain competitive advantage. The next focuses on locations and why some cities, states, or nations can be more competitive and prosperous than others. And the third, which arose from the second, examines how you can take competitive thinking and apply it to social problems such as the environment, inner cities, and health care. Most of my readers have tended to focus on only one of my areas of research. Those who know my work in strategy, for example, don’t know much about my findings in competitiveness. This book lays out the range of my work in an accessible way and shows the connections.
Read More “Porter’s Perspective: Competing in the Global Economy” »